Overtone 
Agency

We are

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o·ver·tone

ˈōvərˌtōn/

  1. a musical tone that is a part of the harmonic series above a fundamental note and may be heard with it.
  2. a subtle or subsidiary quality, implication, or connotation.

In music, an overtone a frequency greater than the fundamental frequency of a sound.  Yeah, we know this is some seriously nerdy stuff, but hang with us for a moment. You probably know about sound waves and the frequency is the number of times a wave repeats over a given amount of time.  If you heard a single frequency it will sound flat, dull and frankly boring. But when you play a beautiful instrument, like a flute or a guitar, a single note is actually multiple frequencies being created.  The fundamental and one or more overtones. Those overtones are what create the rich, colorful and unique sound.

At Overtone Agency, we believe that working side by side with clients just as passionate as us creates a synergy that produces extraordinary work.  We believe that it takes a partnership of multiple talents and skills to create vibrant and meaningful work.

What We Do

Creative

to bring into existence; to produce through imaginative skill

Companies must fulfill their brand promises by delivering simple, functional and effective campaigns, products and services.  Our collaborative team at Overtone Agency crafts beautiful experiences that elevate our clients in their marketplace.

We are deeply rooted in the digital space and focus day-to-day on websites, email campaigns,  microsites and social media platforms. That being said, we are also just as comfortable working with more traditional mediums as well.


Marketing

the action or business of promoting and selling products or services, including market research and advertising.

Effective marketing requires research, planning, and activation.  We pride ourselves in diving headfirst into our client's businesses in hopes that we will understand their history, products & services and business goals as well as they do.

Through strategy development to results tracking, Overtone assists with all or just parts of our clients marketing programs.


Effective marketing requires research, planning, and activation.  We pride ourselves in diving headfirst into our client's businesses in hopes that we will understand their history, products & services and business goals as well as they do.

Through strategy development to results tracking, Overtone assists with all or just parts of our clients marketing programs.


marketing

the action or business of promoting and selling products or services, including market research and advertising.

SOLUTIONS

a means of solving a problem or dealing with a difficult situation.

At heart, we are problem solvers. Clients present challenges and we find creative and effective solutions.  We've helped clients with everything from staffing to information technology build-outs.


How We Do It

  • Discover

    Before diving straight into a project, we take the time to understand your company’s background, needs, and goals. Once that is established, we explore possible marketing solutions to meet your objectives. We hope you like questions as much as we do!

  • Define

    Our team will come together to develop the most creative and logical game plan for your project. We will determine the project scope, budget, and what creative talent will be needed to begin the project.

  • Create & Evaluate

    Once the project details have been established, we assign any creative work to our talented partners at the agency. Whether you need design work or a 5 part video series, we have some of the best creative talent in Atlanta. During this phase, we include any necessary rounds of revisions.

  • Produce

    After the creative has been approved, we will finalize any details and prepare all of the files. We expect you to be blown away and will not accept anything less than that.

  • Test

    Before pushing anything live or sending an item to production, we check and double check before releasing any creative files.

  • Activate

    Once your project has been completed, we turn it over to you to release. Afterward, we take the time to hear your feedback to turn it into opportunities for us to grow and strengthen. This way, we can better accommodate you and your needs for the next project.

Work We've Done

Brands We've Served

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